D1Softball Social Media
Promoting the D1Softball podcast in a new, improved, and engaging manner.
Team
Kelly Higbie - Head of Client Social and Community, On First Agency
Role
Digital Marketing Intern
Timeline
2/2024 - 6/2024
D1Softball Podcast Promotion
The D1Softball Podcast with Jenna Becerra & Amanda Lorenz returned for its fourth season, and I proposed a new method of promotion that would bring more engagement than ever before. Podcast reels are taking over everyone’s feeds, so why not contribute to the trend? With each weekly episode, I create a short reel using a compelling clip from the podcast, add closed captions, and share to Instagram/X. We’ve seen incredible numbers thus far throughout the season - check out our best performing reels:
To see more, visit my Gondola page!